Eat yourself wrinkle free with collagen marshmallows?

Dermatologists and skin care companies are increasingly looking at what we eat as much as what we put on our faces in the drive to eliminate skin aging.

This trend seems to have gone to extremes in some parts of the world where companies have produced high sugar food products containing expensive anti aging ingredients.

In Japan, America and Europe consumers are already buying these anti aging products in the hope of looking younger.

In Italy you can buy a yoghurt containing coenzyme Q10 and vitamin E whereas in Spain they like their yoghurts with aloe vera for shiny hair.

Laboratoires Noreva in France launched an anti wrinkle jam in three flavors containing a range of anti aging ingredients including essential fatty acids, antioxidants, lycopene, noreline and vitamins E and C.

The jam is claimed to reduce wrinkles and signs of skin fatigue by 74% but its not clear whether the makers have any supporting clinical trials to back up their claims.

Probably not since the high levels of sugar in the jam is likely to cause glycation in the skin. High sugar diets produce glycation which destroys the skin’s suppleness and elasticity and increase the rate of skin aging.

The same comments can be made of the collagen marshmallow. Adding around 3000 mg of collagen to each marshmallow is unlikely to turn a sugar based food into an anti aging miracle. Collagen and sugar together is a ridiculous combination as an anti aging product.

In fact dermatologists like Dr Perricone and Dr Brandt are increasingly focusing on sugar damage as a cause of skin aging and producing face serums and anti aging creams to deal with it.

Nonetheless – the Japanese manufacturers of the collagen marshmallows – EIWA – claim that eating the marshmallows will give you the same benefit as a collagen injection but without the pain.

Seems to me that nature already does its own job of packing the food we eat with powerful antioxidants and anti aging ingredients. Natural live yoghurt is an anti aging superfood in its own right.

The antioxidant and anti aging benefits of a huge range of foods are already proven beyond doubt by many reliable clinical studies.

There is an increasing role for nutraceuticals – food based anti aging products – but combining high sugar foods and anti aging ingredients is not the way to go.

The very best approach is to start with what you eat naturally every day. Pack your diet with the right kind of food and you won’t need collagen marshmallows or anti wrinkle jam and you’ll be healthier, thinner – and richer – for it!

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