Anti aging serum: five of the best

face serum Anti aging serum: five of the bestFor younger looking and more radiant skin an anti aging serum has to be part of your beauty routine. Face serums are among some of the hottest of  hot products from anti aging skin care manufacturers.

They come as pumps or vials of potent but lightweight active ingredients like Vitamin C, alpha hydroxy acids and peptides – all designed to increase cell turnover and boost skin tone.

But beyond the hype in the beauty mags – do facial serums actually work?
[Read more...]

How to apply face serum

face serum make up How to apply face serumYou may live by the skin care mantra of cleanse, tone and mositurize but do you know how to apply face serum?

Serums are relative newcomers to the anti aging skin care market and a lot of people are unclear about exactly when and how to apply them to get the most benefit.  It’s an additional step in the daily skin care regimen and we’re not sure where it fits.

How you apply your face serum matters – it  has a real impact on how well the active ingredients penetrate below the skin’s surface and whether you get the positive results you want.

[Read more...]

How to find an eye cream that works

best eye cream How to find an eye cream that worksChoosing the best eye cream is not a simple matter.

Active ingredients in skin care have become more complex and varied. Reading labels on anti wrinkle eye creams can be confusing and many of us end up spending a lot of money trying out products that just don’t work.

Searching for an eye care cream on the cosmetic counter presents you with a bewildering array of products most of which offer solutions to some specific problems – wrinkles, puffy eyes and dark circles.
[Read more...]